+ Audience research primary

        Last update: 15/12/2023

   I - AGE GROUP:

On a overall 54 participants last updated on 15/12/2023. Based on the recorded data from our survey, it is clear that the majority of participants (88.9%) fall under the age group of under 18. Additionally, 9.3% of participants belong to the age group of 18-24, while only 1.9% are above the age of 34. These statistics indicate that our target audience primarily consists of teenagers. The overwhelming majority of participants being under 18 aligns with our focus on catering to the needs and preferences of this specific age group.

Considering that 88.9% of the participants in the survey are under 18 years old, it becomes crucial to pay meticulous attention to the specific needs and sensitivities of this age group. This data highlights the importance of incorporating measures in the final products to ensure that no scenes or actions could potentially harm them mentally or physically. Such precautions are necessary to create a safe and suitable environment for the majority of the target audience. By understanding and catering to the preferences and well-being of teenagers, we can ensure that our products align with their developmental stage and provide them with a positive and engaging experience.

   II - GENDER:

At this stage, it is important to note that the gender distribution among our target audience is relatively balanced, with an equal representation of males (48.1%) and females (48.1%) and others (3.7%). However, it is worth mentioning that research on genre preferences has indicated that females tend to exhibit a stronger attraction towards romance genres. This finding highlights the significance of considering the specific needs and preferences of both genders when designing our products.

While it is essential to acknowledge the inclination of female teenagers towards romance genres, it is equally important not to overlook the interests and preferences of male teenagers. By incorporating a diverse range of genres and storylines that appeal to both genders, we can ensure that our products cater to a wider audience and provide an inclusive and engaging experience for all teenagers. Striking a balance between romance and other genres will allow us to create a well-rounded and diverse portfolio of content that caters to the varying tastes and interests of our target audience.

   III - PREFERENCES:

   IV - AUDACITY:

Based on a survey of 54 individuals, it was found that 42 of them expressed enthusiasm for watching Romance Drama films. Out of those 42, 27 voted "Yes" while 15 voted "Maybe". These results suggest that incorporating an additional sub-genre in the opening scene could help expand the potential audience. On behalf of it, 50% choose "It's fine," while 27.8% choose "Love it!" and 22.2% choose "Delulu is not the solulu." These results indicate that Romance cannot stand alone; the sub-genres within Romance are the crucial key to attracting the targeted segment audiences.

*Note: "Delulu is not the solulu" means "Delusional is not the solution" means "I don't like Romance"!

       V - RESPONSES:

These are some highlights sorted of the responses from 54 participants after reading our script:

• Interesting
• The opening sets up many questions that would make me wish to watch more. Such as what happens with the central character to make her reach this meaningful moment on the beach, and how her prior relationships experiences develop to lead her to this point. The atmosphere feels very melancholic and intriguing.
• I love it, with the elements of Romance and deep describing the emotion of the protagonist, I want to know more and make my curiosity tickling and I believe its a good opening.
• I like the idea of the first scene (can almost imagine it in my head now). It creates enough enigma for me to want to continue watching the film, which is what you should aim to achieve. Great!
• I think it was well-written. The opening scene where Emma stands in the sea, holding a book was top notch, as it was quite mysterious, which allows the audience to be engaged and become more fascinated with what's the story is going to be about. It was also a well-organized and detailed script with how you've noted which camera shot for each scene, as well as highlighting the important keywords.
• Like i said, it was the highlight in the movie, every line is crazy.
• I dunno, it sounds like your average slice-of-life + love-at-first-sight Western romance I guess. Not a big fan of it.
• Great script, the words used are impeccable, the script allows viewers to get an idea of the storyline but as well leaving them curious, waiting for the rest of the story to unveil. I hope to see the final product soon:)

And these are how they want to improve our script:

• Consider the practicalities of making the film. The scenes sound excellent, but be sure you have access to all of the required actors/locations before committing to the final script.
• I want to have more information about the transition and the information related to the protagonist and the scene they met.
• Recommendations for you to consider:
  - How are you going to film the "basketball game" scene, considering the vast number of attendees, and limited opportunity for retakes.
  - The first scene, I suppose you're going to film at the beach at night. Be cautious that the beach at night is super dark, consider how you use lighting, or else you're not gonna be able to see/film the "Since You" book with that shot.
  
  Overall, I would say, seriously consider if you CAN film these shots. The ideas are great, it's just that I'm afraid that it would be quite difficult to achieve with the existing resources we have as students. Your language is great, and I can tell you also know your media stuff, so it'll be okay. Good luck <3
• It also appears unclear about the characters' intentions. For example, the meaning of Emma's scene with the book has not been exploited enough yet. A suggestion can be increasing the proportion time for characters' speech/ dialogue to be more expressive through wording, and voice emotions.
• In my opinion, the ending of the opening sequence feels like it's lacking something. According to the script, it ended when a group of boys walk by, cutting their line of sight and then the camera would zoom out to show the title. Yes, the group of boys cutting her line of sight would cause the anticipation to increases, but after that, there's nothing to bring the anticipation to its highest, which, I think that you should make it clear on what happened after the group of boys passed by. It shouldn't be them still staring at each other as it would be repetitive. If there was a detail or action which brings contrast against the scene they were staring at each other, and the camera starts zooming out, the audience would be more eagar to find out on the story as why there was such contrast, and if it were just a mere coincidence. Then the audience would feel more satisfaction as the film is now officially starting when it just reached the climax for a moment ago.
• I think it pretty perfect but i love to see the boy or the girl ignores each other after the gazing scene.
  
  

Overall, after reading all the responses about our script, we made some changes to improve it. One of the changes we made was to simplify the stadium scene, making it easier to shoot. Additionally, we added more little details to our script to make it more engaging and relatable to our audience. By incorporating these changes, we aim to create a script that is both visually appealing and captivating to viewers. The feedback we received helped us refine our script and ensure that it meets the specific needs and preferences of our target audience.